If you’re still building Google Ads around keywords, you’re behind. Here's what that means for eligibility, structure, and ...

Google is testing ads in AI Mode as Search revenue grew 17% to $63 billion. AI Mode queries run 3x longer than traditional ...

Google is testing 3rd party endorsements in Search ads, adding publisher logos and quotes to introduce external validation into paid results.

Learn a practical PPC framework that predicts intent, reaches beyond search, and connects the right audiences to the right ...

Google is rolling out a change to how ads appear in Search, and this time it’s focused on clarity and user control. Text ads will now be grouped under a single “Sponsored results” label that stays ...

Google is spending an unthinkable sum on building out its infrastructure as it leverages its advantages.

(Bloomberg/Josh Sisco and Leah Nylen) — The US Federal Trade Commission is investigating whether Amazon.com Inc. and Alphabet Inc.’s Google misled advertisers that place ads on their websites, ...

Phillip Thune, CEO of Adthena, examines how Google’s A.I. Overviews are transforming the search landscape, from where ads ...

Meta could soon be the world's largest advertising business.

Google is testing showing third-party endorsement content on Search ads, a Google Ads spokesperson confirmed. This ...