As Bud Light struggles to attract millennial and Gen Z drinkers, a Miller Lite executive slammed the brand's viral "Dilly Dilly" campaign in a recent interview.

Bud Light's 'Dilly Dilly' just made a comeback at the Super Bowl with a weird crossover ad with Game of Thrones — here's what the phrase means We asked the CMO of AB InBev to reveal how Bud Light's ...

In an unsurprising move, Bud Light is celebrating the first anniversary of its hit “Dilly Dilly” ad series from Wieden + Kennedy New York by launching two more new spots to kick off the brand’s 2018 ...

Bud Light today released the final ad in its “Super Bowl Trilogy.” The three ads — extensions of the brand’s “Game of Thrones”-inspired “Dilly Dilly” campaign — were designed to have something of an ...

If you've watched commercials on television at any point over the past six months, you've probably seen an odd one featuring a medieval king, queen and their subjects raising their beers in an ...

(Nexstar) — A Bud Light commercial took an interesting turn with the appearance of The Mountain and a dragon from Game of Thrones. It started out like many other medieval-themed ‘Dilly Dilly’ ...