The savviest marketers cut through chaos with strategies and tactics that portend where advertising could head next year.

December 08, 2025 – PRESSADVANTAGE – Infintech Designs published a case study that details the results of a digital marketing ...

The power of advertising extends far beyond selling products. Great campaigns can shift cultural perspectives, challenge societal norms, and create lasting change that resonates decades after their ...

Google added native location targeting controls to Demand Gen campaigns, giving advertisers more precise geo-targeting.

The past few years have seen brands push the boundaries of marketing innovation across industries. From harnessing the power of AI to creating immersive experiences, this year’s top marketing ...

Some visitors click on your homepage but leave after only a few moments. Others might scroll through your brand information more carefully and perhaps even add a few items to their shopping cart, yet ...

As the founder and CEO of an agency specializing in B2B lead generation, I often encounter companies wondering why their lead-generation ad campaigns aren't getting them the desired results. The truth ...

Throughout 2024, biotech and pharmaceutical companies stepped up their efforts to educate the public about various disease states and medications that can improve patient outcomes. These marketing ...

Highs and lows characterized much of marketing in 2024. The industry was enlivened by occasions for unity, including a blockbuster Summer Olympics in Paris, but the final stretch of the year brought ...

Nonprofit advertising has transformed dramatically over the past decade. What once relied on simple donation appeals now requires sophisticated digital strategies that compete for attention while ...

Blue Archive fans have rallied on social media to get a marketing campaign scrapped, because this is what video games are in ...